I attended some really interested training recently – Elevate Your Anti Diet Message with Fiona Sutherland and Christy Harrison. One of the sessions was about integrating values into anti diet communication. It got me thinking about how this applies to anti diet content marketing and thought I would share what Read more…
When we talk about content marketing, do you immediately think of viral videos on Tik Tok, social media posts, You Tube or blogging? Well yes, it is those things. And more. And it’s not just related to online platforms. It is actually something that has been around for a while. Read more…
If you’re producing important anti diet content you want it to reach your intended target audience (aka your future ideal client). But to do that, you need to have a clear picture of who your target audience is! If you’re not quite sure who that might be, there are four Read more…
You may have heard about SEO (Search Engine Optimisation) and that it involves lots of components (content, internal and external links, etc). Yes, it is these things (and more!) that helps improve how high you rank in organic search engine results (not the paid ads). Colleagues tell me they start Read more…